NETFLIX

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Because the most explosive movie deserves the most explosive popcorn: Netflix and Marcel agency launched the BOOM POPCORN in France.

ABOUT

Netflix launched its ultimate blockbuster on December 13th : «6 UNDERGROUND» directed by the master of the genre : Michael Bay (Transformers, Bad Boys, Armageddon, No Pain No Gain), with Ryan Reynolds & Mélanie Laurent....

According to Hollywood myth, the corn in this popcorn was cooked during an explosion on the set of 6 UNDERGROUND ! This is what gives it, its slightly charred colour and that explosive taste ! Moreover, if you want to discover the Cooking Tutorial showing the explosive making of this popcorn, watch the film broadcasted for 10 days on the french TV.

On December 13th, an army of delivery men distributed the buckets to the lucky winners, so that they could watch 6 UNDERGROUND while eating the BOOM POPCORN...

260 000 people called to get the boom pop-corn bucket. Yes, 260 000 people !

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CREDITS

ADVERTISING AGENCY : MARCEL
CEO : Pascal Nessim, Charles Georges-Picot
ECD : Gaëtan du Peloux, Youri Guerassimov
CSO & MANAGING PARTNER : Nicolas Levy
STRATEGIST : Leoda Esteve
COPYWRITER : Olivier Dermaux
ART DIRECTOR : Emilie Ramain & Brndtt
ACCOUNT DIRECTOR : Thomas Lec’hvien
PROJECT DIRECTOR : Elise Briane
PROJECT MANAGER : Marine Borreil
SOCIAL CREATIVE LEAD : Romain Jouffriault
COMMUNITY MANAGER : Benoit Vangilve
MONTEUSE : Jin
TYPE ANIMATION :
PRODUCTION COMPANY : PRODIGIOUS
RÉALISATEUR : Stian Smestad
DIRECTEUR DE LA PHOTO. : Romain Lacourbas
PRODUCTION : Prodigious
PRODUCTEURS : M-A Riou et Romain Guilbert
TV PROD : Marie Brun
DIRECTEUR DE PRODUCTION : Pierre St-Blanquat
PRODUCTION SERVICE : 23/32
POST PRODUCTEUR : Mass
MONTEUR : James Rosen @ Final Cut
MONTEUSE : Tianès Montasser
GRADING : Kene Illegems @ Paprika
VFX SUPERVISOR : Michael Bianchi
3D ARTIST : Andy Galloway
PRODUCTION SON : Prodigious Son
PRODUCTEUR SON : Remy Dorne
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